My Raggedy Herbs

Small Business

Identity

My Raggedy Herbs is a gardening and homemaking education brand for moms, grandmoms, and the herbally inclined. These folks expect regular educational content on herbs, cooking, crafts, and more. The face of My Raggedy Herbs has always been Raggedy Ann, but never had a digital representation to accompany their iconic photo. With this new logo, the brand showed that even online, on printed materials, and in the hands of their audience, Raggedy never fails to disappoint.

Raggedy Ann Red
Pantone 7626 C
#ca3625
Crafted Canvas
Pantone 155 C
#f1d09f
Rich Soil
Pantone 7554 C
#4b3d2a

The logo of My Raggedy Herbs on a homemade mug.

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